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The promised Yo-Kai The Movie episode will have to wait until next week, we’ve got to strike while we can and give you the Let’s Go! Autumn Anime Preview. (And Summer Anime Review). Dwayne, Niall and Brian are here to tell you what you should have been watching these past 3 months and what they’ll … Continue reading Let’s Go! Autumn Anime Preview!
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Men are more attractive if they are intelligent, but what do smarts do for feminine appeal? We also find out whether physically attractive women are more interested in short-term flings or serious long-term relationships.
Are smarter women more attractive? Nottingham Trent University/Flickr
The articles covered in the show:
Karbowski, A., Deja, D., & Zawisza, M. (2016). Perceived female intelligence as economic bad in partner choice. Personality and Individual Differences, 102, 217-222. View summary
Fisher, C. I., Hahn, A. C., DeBruine, L. M., & Jones, B. C. (2016). Is women's sociosexual orientation related to their physical attractiveness? Personality and Individual Differences, 101, 396-399. View summary
Today I'm joined by a man who over the past 10 years has generated hundreds of millions of dollars, growth consulting to fortune 500 businesses. He has built teams, developed brands and run hundreds of tests for his clients, resulting in him starting Hotjar - software offering heatmaps, recordings and other website visitor feedback. Welcome to DMR, David Darmanin.
On this episode of Digital Marketing Radio we discuss how to launch a digital business, with topics including:
What made you decide to launch Hotjar?
How did you position Hotjar differently compared with the competition?
What did the first version of the software look like?
How did you recruit your initial users?
What initial feedback from your users surprised you the most?
What did you optimize about your own purchase process based upon your own software?
How big a team did you need to get to that stage?
What did public launch of the business involve?
What has been the most effective strategy to grow the business quickly?
And you can find David's 9-step action plan that he talks about towards the end of the interview here.
[Tweet ""Listen to your users, become your users - and give a shit." @daviddarmanin @hotjar"]
Software I couldn't live without
What software do you currently use in your business that if someone took away from you, it would significantly impact your marketing success?
Intercom [Customer communication platform]
Google Apps [Team collaboration software suite]
Facebook Ads [Online advertising]
What software don't you use, but you've heard good things about, and you've intended to try at some point in the near future?
Tatango [Mobile messaging for agencies]
Gain Insights [Business intelligence]
Tableau [Visualise your own data]
My number 1 takeaway
What's the single most important step from our discussion that our listener needs to take away and implement in their businesses?
Listen to your users, become your users and give a shit. I've worked with so many clients where we have uncovered a big problem that the users have. But then their inability to go out there and execute on that is sometimes worrying, and that can lead to you losing to your competitors... just get out there, find out the number 1 big problem and solve it.
The post How to Launch a Digital Business – DAVID DARMANIN | DMR #170 appeared first on Digital Marketing Radio with David Bain.
This weeks episode comes from a request via Facebook. Nicole Loftus asked to have a watch of the Joel Schumacher directed The Phantom of the Opera so that’s what we did.
Prepare to enter a world where folk music and pop music collide. Where Michael Jackson flirts with British traditional folk music, Greg Russell & Ciaran Algar join forces with Daft Punk, The Watersons share the stage with Van-halen, the Prodigy embrace sea shanties, and the Unthanks experiment with death metal.
At 2016's Folk East Festival in Suffolk, David Eagle took to the decks to DJ, uniting the two disparate worlds of folk and pop together in unholy musical matrimony. This is what happened. Get ready to hear folk music like you’ve never heard it before. This is The Young'uns In The Mix!
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