Digital Marketing Radio: online marketing interviews with internet business experts

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Latest Podcast Episodes

HYPERTARGETING & ADVERTISING – Chapter 6, ‘Digital Marketing in 2017’ | DMR #187
24 Feb 2017 @ 03:49 am

Episode 187 of Digital Marketing Radio features ‘Hypertargeting & Advertising‘, chapter 6 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. Many businesses have no need or desire to target international business. In fact, most businesses are local in nature. It’s therefore very important that these sorts of businesses are highly efficient...

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EMAIL & AUTOMATION – Chapter 5, ‘Digital Marketing in 2017’ | DMR #186
22 Feb 2017 @ 03:38 am

Episode 186 of Digital Marketing Radio features ‘Email & Automation‘, chapter 5 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. As Alita touched on in the previous chapter, alongside understanding precisely who your customers are, you need to try to deliver as personalised an experience as possible to each and every...

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CUSTOMER JOURNEYS – Chapter 4, ‘Digital Marketing in 2017’ | DMR #185
20 Feb 2017 @ 03:27 am

Episode 185 of Digital Marketing Radio features ‘Customer Journeys‘, chapter 4 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. Now it’s time to move on from making your website perform as effectively as possible from a technical perspective, to really starting to understand your target clientele and how they interact with...

The post CUSTOMER JOURNEYS – Chapter 4, ‘Digital Marketing in 2017’ | DMR #185 appeared first on Digital Marketing Radio with David Bain.

TECHNICAL SEO – Chapter 3, ‘Digital Marketing in 2017’ | DMR #184
17 Feb 2017 @ 03:58 am

Episode 184 of Digital Marketing Radio features ‘Technical SEO‘, chapter 3 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. This is the second of the two chapters that deal with the more technical aspects of digital marketing in 2017. Get through this one and you’re over the hump! An essential part...

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DESIGN & STRUCTURE – Chapter 2, ‘Digital Marketing in 2017’ | DMR #183
15 Feb 2017 @ 03:47 am

Episode 183 of Digital Marketing Radio features ‘Design & Structure‘, chapter 2 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. Some readers of Digital Marketing in 2017 will be quite technical in their understanding of areas such as SEO, coding and website design. Others may be more creative and have less...

The post DESIGN & STRUCTURE – Chapter 2, ‘Digital Marketing in 2017’ | DMR #183 appeared first on Digital Marketing Radio with David Bain.

GET STARTED – Chapter 1, ‘Digital Marketing in 2017’ | DMR #182
13 Feb 2017 @ 04:06 am

In this, episode 182 of Digital Marketing Radio, I share ‘Get Started’, chapter 1 with you from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. So many digital marketing possibilities. Where to begin? The temptation is often to start afresh. To light the touchpaper on a fresh project, marking the start...

The post GET STARTED – Chapter 1, ‘Digital Marketing in 2017’ | DMR #182 appeared first on Digital Marketing Radio with David Bain.

BACKGROUND – ‘Digital Marketing in 2017’ | DMR #181
11 Feb 2017 @ 06:49 am

In this, episode 181 of Digital Marketing Radio, I share with you the ‘Background’ chapter from the book, ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. Ten years ago, in early 2007, I presented my first digital marketing seminar. I called it the ‘13 Pillars of Internet Marketing’. In fact, you...

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SPECIAL MESSAGE: December 2016 – Digital Marketing Radio
13 Dec 2016 @ 11:22 am

Here’s a special message that I recorded today as a thank you and a quick overview of what to expect over the coming couple of months here at Digital Marketing Radio.

The post SPECIAL MESSAGE: December 2016 – Digital Marketing Radio appeared first on Digital Marketing Radio with David Bain.

How to implement a people-based marketing approach – ASA WHILLOCK | DMR #180
6 Dec 2016 @ 02:48 am

Today I’m joined by someone who is a part technical product manager and part marketing visionary. He is is a principal product manager leading Adobe Marketing Cloud’s Device Co-op and People Core Services teams. Welcome to DMR, Asa Whillock. [You can find Asa contributing to Adobe’s digital marketing blog] On this episode of Digital Marketing Radio we discuss how to implement a people-based...

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Generating Leads on Social Media – OLLIE WHITFIELD| DMR #179
29 Nov 2016 @ 02:36 am

Today I’m joined by someone who loves to spend time building personal brands. He’s a social selling and lead generation expert from the Creation Agency… welcome to DMR, Ollie Whitfield. On this episode of Digital Marketing Radio we discuss generating leads on social media, with topics including: How is social selling different from selling on your own website? Should every...

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