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Latest Podcast Episodes

FINAL THOUGHTS – Chapter 17, ‘Digital Marketing in 2017’ | DMR #198
22 Mar 2017 @ 03:53 am

Episode 198 of Digital Marketing Radio features ‘Final Thoughts‘, chapter 17 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. So many great ideas. So little time. The challenge with reading a book like this is that it only provides you with a starting point. You’re the one who has to decide...

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FOCUS – Chapter 16, ‘Digital Marketing in 2017’ | DMR #197
20 Mar 2017 @ 03:44 am

Episode 197 of Digital Marketing Radio features ‘Focus‘, chapter 16 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. You’ve come through 15 different chapters so far – the majority of them jam-packed with actionable digital marketing tips. But how do you ensure that you follow-through and get things done? Should you...

The post FOCUS – Chapter 16, ‘Digital Marketing in 2017’ | DMR #197 appeared first on Digital Marketing Radio with David Bain.

THINK OUTSIDE THE BOX – Chapter 15, ‘Digital Marketing in 2017’ | DMR #196
17 Mar 2017 @ 04:35 am

Episode 196 of Digital Marketing Radio features ‘Think Outside The Box‘, chapter 15 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. Even though it may seem that there aren’t enough hours in the day to test all the digital marketing activities that you currently know about doesn’t mean that you should...

The post THINK OUTSIDE THE BOX – Chapter 15, ‘Digital Marketing in 2017’ | DMR #196 appeared first on Digital Marketing Radio with David Bain.

INSIGHT – Chapter 14, ‘Digital Marketing in 2017’ | DMR #195
15 Mar 2017 @ 04:25 am

Episode 195 of Digital Marketing Radio features ‘Insight‘, chapter 14 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. We hear the phrase ‘test and learn’ all the time, but how do we actually implement this and keep on incrementally improving what we do over time? And with so much data available...

The post INSIGHT – Chapter 14, ‘Digital Marketing in 2017’ | DMR #195 appeared first on Digital Marketing Radio with David Bain.

REAL PEOPLE SKILLS – Chapter 13, ‘Digital Marketing in 2017’ | DMR #194
13 Mar 2017 @ 04:16 am

Episode 194 of Digital Marketing Radio features ‘Real People Skills‘, chapter 13 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. In chapter 9 we already discussed the necessity to add some humanity to the content that you’re producing. Here in chapter 13, we’re going even further and encouraging you to work...

The post REAL PEOPLE SKILLS – Chapter 13, ‘Digital Marketing in 2017’ | DMR #194 appeared first on Digital Marketing Radio with David Bain.

VIDEO & LIVE STREAMING – Chapter 12, ‘Digital Marketing in 2017’ | DMR #193
10 Mar 2017 @ 04:03 am

Episode 193 of Digital Marketing Radio features ‘Video & Live Streaming‘, chapter 12 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. Since early 2015, live instant video broadcasting has grown exponentially. Services like Meerkat, Periscope and more recently Facebook Live have enabled anyone with a smartphone to broadcast live whatever they’re...

The post VIDEO & LIVE STREAMING – Chapter 12, ‘Digital Marketing in 2017’ | DMR #193 appeared first on Digital Marketing Radio with David Bain.

SOCIAL MEDIA & PR – Chapter 11, ‘Digital Marketing in 2017’ | DMR #192
8 Mar 2017 @ 03:43 am

Episode 192 of Digital Marketing Radio features ‘Social Media & PR‘, chapter 11 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. The web used to be a place where you published, and others consumed. There wasn’t any direct interaction between publishers and consumers. Now that’s turned 180 degrees. Customers expect interaction...

The post SOCIAL MEDIA & PR – Chapter 11, ‘Digital Marketing in 2017’ | DMR #192 appeared first on Digital Marketing Radio with David Bain.

AFTER HITTING PUBLISH – Chapter 10, ‘Digital Marketing in 2017’ | DMR #191
6 Mar 2017 @ 03:23 am

Episode 191 of Digital Marketing Radio features ‘After Hitting Publish‘, chapter 10 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. So far we’re heard a lot about defining your content marketing strategy, what type of content to produce, what to include in that content – and the tone of that content....

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THINK HUMAN – Chapter 9, ‘Digital Marketing in 2017’ | DMR #190
3 Mar 2017 @ 03:28 am

Episode 190 of Digital Marketing Radio features ‘Think Human‘, chapter 9 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. Carrying on from Emeric Ernoult’s final point in the last chapter, this chapter emphasises the increasingly important human element of digital marketing in 2017. 58) Keep the customer at the centre of...

The post THINK HUMAN – Chapter 9, ‘Digital Marketing in 2017’ | DMR #190 appeared first on Digital Marketing Radio with David Bain.

WHAT TO PUBLISH – Chapter 8, ‘Digital Marketing in 2017’ | DMR #189
1 Mar 2017 @ 03:28 am

Episode 189 of Digital Marketing Radio features ‘What to Publish‘, chapter 8 from ‘Digital Marketing in 2017‘. Get your copy of the book over at DigitalMarketingin2017.com. But of course, how to publish and when to publish isn’t much use unless you know exactly what to publish, how to structure that content and what precisely to include in...

The post WHAT TO PUBLISH – Chapter 8, ‘Digital Marketing in 2017’ | DMR #189 appeared first on Digital Marketing Radio with David Bain.