Podcast 34

It's nearly time for the a4uexpo 2008 so I spoke to Matthew Wood to see what we could all look forward to. The podcast is just over 20 mins long and rattles through some highlights and tips to make the most of the expo. Here are some of the sessions, people & companies we mention briefly along the way.

WordPress SEO & Optimisation Strategies with Joost de Valk

David Vs Goliath, Affiliate Marketing for SME's - Robert Glasgow, Webgains

Extreme SEO Strategies for Affiliates - David Naylor, Rob Kerry, Joost de Valk, Marcus Tandler, Ciaran Norris

Affiliate State of the Nation Panel - Scott Gallacher, Tom Morgan, Mark Kuhillow, Ben Wood

Internal & External Linking Strategies - Roy Huiskes, Andrew Girdwood - bigmouthmedia

The mydeco Story - Life as a Start-Up in Affiliate Marketing - David Kelly

Meet The Super Affiliates - Kieron Donoghue, Doug Scott, Jamie Harwood

How Website Linguistics can Increase User Experience - David Crystal

Sorry if I missed anyone that we mentioned, it's definitely not intentional and I'll correct it if you tell me

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Podcast 33

I've recently been speaking to Chris Bishop (biography), Online Acquisition Manager at House of Fraser. We discussed a variety of topics including his early days as an affiliate, Hotel Chocolat & House of Fraser. We also discussed advice for affiliate managers, affiliates and issues around cashback for merchants.

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Podcast 32
I caught up with James Little who is now Head of Affiliate Development at the affiliate network Affiliate Future.

We discussed a range of developments at Affiliate Future including their recent recruitment drive and plans for the year ahead. We also talk about technical projects including the affiliate interface and the voucher code manager.

Just to keep things topical we also managed to fit in a chat about the credit crunch, brand bidding, cashback and few more bits and pieces.

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Podcast 31
In this podcast I've been speaking to Doug Scott of ASAP Ventures. I recorded this podcast a couple of weeks ago but it's taken me till now to find time to catch up and get it edited and properly produced. I've really just been waiting for Doug to post that photo so you have more idea what he looks like before you listen to him

We talked about a variety of topics including some of ASAP Ventures current projects like Fly.co.uk(this one cost £87.5k), Recycle(this one was £152,000!), Car Rentals & Self Catering Breaks. We also discussed automating and scaling an affiliate business, PPC closed groups, transparency and building relationships with merchants. All in all there is some great advice for affiliates looking to move forwards with their business.

Have a listen and leave any feedback or questions below.

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Podcast 30

It's podcast time again at last and this time I have been speaking to Alison Guise who is General Manager Europe, Commission Junction. We talked about a variety of issues including

• Commission Junction in Europe
• Commission Junction's profile in the UK in recent years
• CJ's participation in forums
• Does being a US owned company make a difference?
• Affiliate Support
• Google Trademark Changes
• Brand Bidding Groups & Transparency
• Cash Back Sites

Thanks to Alison for taking the time to speak to me and thanks to Nadeem Azam for putting us in contact in the first place.

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