Business English Study - great lessons for students & teachers

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Latest Podcast Episodes

LANCE ARMSTRONG - how to build a great team (elementary)
27 Aug 2010 @ 05:31 am

Why is a good team important in business?

FREE NEWSPAPERS - how to deliver (advanced)
6 Aug 2010 @ 07:28 am

Do people really like free newspapers?

RAY BAN - how to sell ‘cool’ (elementary)
3 Jun 2010 @ 03:03 am

How does Ray-Ban successfully market its cool image?

SONY - how to improve listening skills (advanced)
21 May 2010 @ 04:25 am

Does Sony listen to its customers?

JAY Z - charismatic entrepreneur (advanced)
7 May 2010 @ 12:42 pm

Jay-Z is a charismatic entrepreneur. How does he do it?

MONTBLANC / BIC - how to improve business writing skills (advanced)
27 Apr 2010 @ 12:17 pm

Montblanc and Bic are famous for their pens. How successful are they?

VESPA - how to identify faults (elementary)
20 Apr 2010 @ 10:16 am

Vespa is a global brand of scooters. Does it have any problems?

FNAC - how to protect your business (intermediate)
7 Apr 2010 @ 06:04 am

How does fnac protect its business?

The ART of WAR - how to train sales people (advanced)
1 Apr 2010 @ 06:39 am

Why is this 2,000 year old book important to sales training?

NINTENDO - why product innovation is important (intermediate)
30 Mar 2010 @ 11:37 am

Nintendo knows the importance of product innovation.